The Number One Coaching Strategy to Improve Sales Performance

Most savvy sales leaders understand the need for and the impact of coaching – not just conversation but coaching. Yet it still rarely occurs.

All research consistently exposes the reasons why: time and lack of motivation. Coaches either struggle to find the time to develop their people or they struggle to remove the barriers to change. Change is hard; coaching is even harder. And if your front-line leaders aren't seeing the fruits of their labor, they fall back to what they can control: the numbers.

This webinar offers a few simple strategies that reframe how leaders should think about who and how they coach. They will quickly see how they are wasting time on the wrong salespeople and how traditional approaches to motivating reps just don't work.

Join us for this webinar to learn how to:
  • Get the best ROI on your limited coaching time by easily determining which reps to coach
  • Identify whether a sales rep has the desire to change
  • Use a strategic coaching grid to assess whether a rep is a detractor, independent, striver, or achiever
  • Switch from a coach to a leader to spark desire in your unmotivated reps

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Moderator: Gerhard Gschwandtner, Founder & CEO, Selling Power
Speakers: Scott Cassidy, Vice President of Marketing, ASLAN Training & Development
Tom Stanfill, CEO, ASLAN Training & Development



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