For the 21st year, Selling Power has ranked the 50 best companies to sell for in the United States. The list encompasses companies of all sizes – with sales forces ranging from fewer than 100 salespeople to companies with sales force numbers in the tens of thousands.

See the full list: 50 Best Companies to Sell For 2021

To compile the list, the Selling Power research team issued a comprehensive application in February 2021 with detailed sections covering compensation, benefits, sales-rep onboarding, sales training, and sales enablement. Companies that applied also supplied any other pertinent information about their sales organization and sales culture, which we used to further fine tune the rankings. This year’s application allowed companies to address how they helped their sales teams shift to remote selling during the COVID-19 pandemic. The scoring process continues to be honed each year to ensure Selling Power provides the most objective data-sensitive rankings while still maintaining strict confidentiality of the raw data provided to us. As we continually work to adjust our selection and ranking process to accommodate for ever-changing market conditions, technology, trends in selling, and other external factors, each year’s ranking uniquely stands on its own and is not directly comparable to prior years. That is particularly the case this year, with the pandemic factored in.

Within each broad category we continue to use unique and proprietary scoring systems for evaluating compensation packages for sales reps, sales training and coaching processes, onboarding and sales enablement strategies, and sales culture. For example, within compensation and benefits, we ranked compensation data individually; but, with segments like sales training, we started with a base training level and scored each company at varying degrees above, below, or at the established base level. Another example is the hosting of sales contests, for which companies were scored not only on whether they hosted sales contests, but also the frequency of the contests.

This year we congratulate AMAROK for earning the top spot for a second consecutive year, but it should be noted that salespeople can achieve success with any of these fantastic companies. With the variety of company sizes and industries represented, it is not effective to state one company is better than another company based solely on their point totals; rather, this ranking should be used to explore each of the companies, their unique strengths, and their varying sales cultures as a Selling Power Best Company to Sell For in 2021.

Top 5 Companies at a Glance

  • #1 AMAROK, formerly Electric Guard Dog

    Ambition at AMAROK: At AMAROK, people are the foundation of success. With a belief that a company’s products are only as good as the people standing behind them, AMAROK is committed to providing an environment that enables and drives salespeople to be their best. The company’s leaders support sales; leading from the front ensures success for everyone involved.

  • #2 Datasite

    Driven at Datasite: Salespeople at Datasite thrive because they are empowered to create and own their professional journey. They are motivated to close more deals because the company invests in them through training (via their Sellers University program), a focus on individual wellness, and their most exclusive accolade, the Annual Accelerator Club, which offers access to top-level networking, philanthropy, and celebrations with executive leadership and colleagues across all functions.

  • #3 Justworks

    Creating Joy at Justworks: Working for a values-based organization means salespeople are united by a set of common goals and motivations. They help entrepreneurs and small businesses succeed by serving as trusted advisors to existing and prospective customers alike. Now, more than ever, the Justworks team has been able to find true meaning by helping some of their customers survive and thrive amid tough economic realities.

  • #4 Prudential Overall Supply

    People Powering Prudential: Family owned and operated since 1932, Prudential leadership recognizes that its salespeople should be as diverse as its customers, and prioritizes a strong commitment to hiring, developing, and celebrating diversity. This bonds sales pros with customers and suppliers, who trust that their unique needs and backgrounds are respected and considered by the organization.

  • #5 Whirlpool

    Winning at Whirlpool: With more than 100 years' experience building brands that make home life better for consumers, Whirlpool recognizes the importance of fostering an equally positive work environment for its sales professionals. With its “winning workplace” initiative focused on innovating company culture and lifestyle, Whirlpool salespeople are empowered to best help their customers.


Selling Power's 50 Best Companies to Sell For — 2021

Rank
Name
Compensation & Benefits
Onboarding, Training & Enablement
Total Points
1
171
75
246
2
166
79
245
3
165
79
244
5
165
76
241
6
173
67
240
7
163
76
239
10
170
66
236
11
160
72
232
12
160
71
231
14
159
69
228
15
165
62
227
16
164
62
226
17
157
68
225
18
152
72
224
20
149
73
222
22
147
73
220
23
147
71
218
24
146
71
217
26
145
70
215
27
142
71
213
30
137
73
210
33
136
71
207
35
126
69
195
36
123
71
194
38
123
69
192
39
124
67
191
41
117
68
185
42
116
66
182
44
114
64
178
47
111
59
170
49
103
59
162
50
106
55
161
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