Extraordinary Incentives

By Malcolm Fleschner

When you’re asking your people to put forward unusual efforts to reach their goals, sometimes it helps to entice them with unusual rewards. So instead of that standard gift certificate to the local shopping center, or the typical dinner for two at the local Trough-eteria, consider letting the incentive experts at Hammacher Schlemmer turn your ho-hum contest into a curiosity shop of unexpected offerings.

If you’re unfamiliar with the Hammacher Schlemmer catalog, be sure to visit them online at www.hammacher.com. Renowned for touting their products as the “World’s first,” “Tested best” or “World’s only,” Hammacher Schlemmer carries more than 1,400 items in such diverse categories as home, office, personal care, travel, leisure, sporting goods, pet care, electronics and more.

With help from the company’s corporate-sales specialists you can motivate your salespeople by playing up the extraordinary quality of the Hammacher product line. You might send out one email exhorting the sales staff to “go the extra mile” and underscore that message with the Window Walking Robotic Bug. Or what better reminder that you want to “cut into” the competition’s market share than the 50-function Swiss Army knife? Want your salespeople to keep “flying high?” Then they may need to hear about the Remote-Controlled Indoor Blimp.

With so many products to choose from, the Hammacher Schlemmer catalog offers something to tantalize even the pickiest rep. Plus, each merchandise certificate you award will be presented in a classic dark- green folder along with a copy of the current catalog and a brief company history. The company is also happy to include any personal letters or other materials in the folders that you’d like to share with the winners.

So why go with the standard, boring, everyday contest, when you can soar with Hammacher Schlemmer? Never underestimate the motivational value of a remote-controlled indoor blimp. For more information visit www.hammacher.com or call 1-800-892-1063.