A lot is written about feel-good meetings such as get-togethers for product launches, the President’s Circle or the year’s kick-off. Many meetings salespeople attend, however, can be less than, shall we say, pleasant. It’s no fun when you have to meet with R&D to duke out priorities for the next generation of products, talk to a customer about a product failure that shut down its manufacturing for three days or tell your team that the year’s outlook is bleak. Here’s how to prepare for and handle those not-so-fun meetings.
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