Bringing customers to the factory for a meeting can be as anxiety producing as asking your significant other home to meet the parents. While no blockbuster movies have been made to document the trials and tribulations of these events it’s probably just a matter of time before Hollywood senses the comedy and disaster potential. Before you become fodder for a Glengarry Glen Ross-Meet the Parents flick, follow these tips from Jill Konrath, author of the soon-to-be-released Selling to Big Companies (Dearborn, 2005) and chief sales officer of Minnesota-based Selling to Big Companies.
For more information, please click on www.sellingtobigcompanies.com.
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