White Paper:

The challenging economy has forced salespeople to do more-to spend more time on the road, uncover more opportunities, and follow up on more prospects; time has never been more precious. Yet research suggests that salespeople, on average, spend less than 25 percent of their time on direct selling activities and only about 3 percent of their time selling their companies' newest products.

Read this white paper to learn how developments in CRM systems are increasingly focusing on what salespeople need. These developments-current and future-are about turning CRM technology into a tool for the salesperson, as opposed to its being an annoying extra requirement.