Webinar Recording:
Get Your Sales and Marketing Teams to Fully Embrace CRM

Original Air Date:
Thursday, March 15, 2012

The ROI of sales effectiveness solutions you deploy for your team is largely dependent on overall user adoption. While CRM solutions have become a mainstay in many organizations. Most companies still struggle with user adoption and don't fully realize the full potential of these solutions to improve sales rep productivity.You will learn how to:
  • 'Sell' your reps on using CRM, and get sales staff to understand, appreciate, and use CRM
  • Understand the issues that cause low user adoption
  • Avoid the trap of reps seeing CRM as a tool for management only
  • Leverage tactics to change patterns of behavior that affect adoption rates
Speaker: Chris Bucholtz, Editor In Chief Of The CRM Outsiders Blog,
Speaker: Gerhard Gschwandtner, Founder & CEO, Selling Power
First Name: *
Last Name: *
Email Address: *

*Indicates a required field