Positive Thinking For Sales Professionals
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Longevity   March 24, 2014

Remember, customers buy your product or services first, and then they buy you. It's funny how often this simple fact is overlooked, yet it holds so much importance for ongoing business. Initially, you communicate with customers to help them see their problems and understand how your solution can provide value. Once that is established, what is left? The answer is simple: you.

Contributed by Jeff Costello
Longevity
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