Positive Thinking For Sales Professionals
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Daily Boost of Positivity

Trust   June 21, 2011

Your salespeople form a partnership with your organization. Managers need to clarify and communicate company values to their salespeople and use those values as guiding principles for leadership. In a competitive selling environment, managers need salespeople who are involved and excited about their company and work. Your salespeople's trust is your biggest winning factor; no manager can treat a sales team badly and expect the team to remain loyal. Remember that trust is difficult to build and easy to destroy.
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