On Demand Webinar

Sales Is About One Thing: Turning “If” into “When”

Original Air Date: July 29, 2021

Some elements of selling involve teaching and informing. Some are about persuasion. Yet others focus on quality. In each of these aspects of sales, the big question is not “if” we should take the next step, but “when” should we do so.

In this webinar, Chris Beall will explore the processes by which “if” becomes “when,” and how to avoid emotionally driven biases that result in hanging onto bad deals while handing potentially good deals to competitors.

Questions to be addressed include:

  • Why do reps give up on prospects that are hard to reach?
  • Why do reps disqualify some prospects prematurely, and continue to move forward with others that have little hope of becoming good customers?
  • What are the consequences of sales-rep biases on your pipeline?
  • How can you improve sales efficiency and effectiveness by turning “if” into “when” consistently?
Moderator: Gerhard Gschwandtner, Founder & CEO, Selling Power
Speaker: Chris Beall, CEO, ConnectAndSell
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