Sales manager is the most misunderstood, misdirected, and miscast position in sales – and sales coaching is the most misunderstood and misdirected skill. Everyone believes the performance of a team reflects how that team is coached, yet no sales teams we researched properly quantify coaching inputs or outcomes. Bottom line: Nobody is measuring the effect coaches are having on sales results.
In this webinar, Bill Eckstrom, President of EcSell Institute, along with Selling Power CEO Gerhard Gschwandtner, will discuss why the role of the sales leader/manager has been so neglected. They will also share what organizations should do to improve coaching results in a way that creates and sustains sales growth. Listeners will learn:
This webinar is sponsored by: