Seth Godin

Who Is Seth Godin?

Seth Godin is author of six books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. Purple Cow, was a New York Times and Wall Street Journal bestseller. The book is about how companies can transform themselves by becoming remarkable.

What Does He Do?

Seth is an innovative thinker, successful entrepreneur, bestselling author and renowned speaker.

What Does He Say?

	“Turn strangers into friends, turn friends into customers and turn your customers into salespeople.”
	“What if we took the funnel and turn it on its side and turn it into a megaphone? Then we hand the magaphone to the people who already love us? …suddenly the warm leads start to multiply.”
	“One of the techniques I used (to get an appointment) is to rip a $20 in half and paper-clipped it to my cover letter saying, ‘here is half of a twenty dollar bill, the other half is yours when I meet you.’ I got 100% response.”

Free E-Books:

In this must-read, free E-book Seth Godin explains how you can flip the sales funnel and turn it into a megaphone.
http://sethgodin.typepad.com/seths_blog/files/flippingfunnelPRO.pdf

Seth describes how an idea can spread like a virus and offers practical suggestions for starting a commercial epidemic that will ignite the success of your idea.
http://www.sethgodin.com/ideavirus/01-getit.html

Books:

Website:

Recent Comments:

Refreshing ideas. Great storyteller. Confdcence builder.

My name is linh , Vietnamese. Thank you very much to post this video,, i learned alot in 38 minutes. I’mn a person can’t do things long too

WOW!!!! How powerful!!! The best 40 minutes I have spent over the last year. This should be required viewing by everyone in the office.

Very interesting and thought provoking. --Mike

Seth Godin counts. Not a wasted word in the interview. Calvin Edwards TX