White Paper:

Value-based selling is a strategy that helps sales organizations overcome challenges such as increased competition, more sophisticated buyers, and more complex value propositions. The heightened importance of this capability is leading to an on-going renaissance in sales that continues to elevate the status of the profession while simultaneously demanding new competencies. To excel in value-based selling, sales leaders must adopt new approaches to competency models and design approaches. This white paper discusses best practices in competency model design and integration into downstream sales effectiveness drives.

Read this white paper to learn the keys to success with value-based selling.