Rules of Engagement:
How to Attract, Nurture, and Capture New Customers
Many marketing teams spend a lot of effort and money generating leads and setting up sales for prospecting success; however, companies frequently fail to get the results they want. A lead-generation rift develops, and frustration mounts for both sellers and marketers.
Download this white paper; learn how sophisticated analytics combined with the right internal feedback loop are
- Eliminating silos between sellers and marketers,
- Invigorating prospecting and lead generation efforts,
- Ramping up conversions,
- Creating significant productivity gains.