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According to B2B sales leaders and industry experts who presented at the 2012 Sales & Marketing 2.0 Conference, best practices for sales organizations are emerging in two key areas.

• The first is the buying cycle: successful sellers are using customized content and messages to capture the attention of today's buyer.
• The second is coaching and training: top organizations are pairing traditional sales metrics with personality profiles to customize and significantly improve the impact of sales training.

Download this complimentary report today to learn more.

Bonus material: Get leadership insight from Sales & Marketing 2.0 Conference host and Selling Power founder Gerhard Gschwandtner on how to fix an outmoded sales culture.