FREDERICKSBURG, Va.--(BUSINESS WIRE)--Today Selling Power magazine announced the Top 10 Sales Training Companies for 2011, in conjunction with an Executive Brief indicating that spending on sales training is on the rise.
“Companies in North America have already spent more than $1.9 billion on sales training this year,” says Gerhard Gschwandtner, founder and CEO of Selling Power magazine. “This investment in sales teams is a leading indicator of competitive strength for 2012.”
The Top 10 Sales Training Companies in 2011 named by Selling Power magazine are:
AchieveGlobal |
Brennan Sales Institute |
The Brooks Group |
Carew International |
Fusion Learning |
Huthwaite |
Richardson |
The Sales Board |
Sales Performance International |
Sales Readiness Group |
The Executive Brief, “4 Key Areas for Increased Win Rates: How competitive companies create opportunities for new & better sales,” says these investments are happening in the following four areas:
1) CRM, |
2) sales management, |
3) customer engagement, |
4) prospecting strategies. |
The brief also states that virtual training solutions; learning-on-demand solutions; and e-learning solutions that use webinars, virtual instructors, simulations, and video are all gaining traction with companies looking to maximize value on their sales training investments.
Further Reading
How To Make Sales Training Stick (Part I: Before Implementation)
How To Make Sales Training Stick (Part II: During Implementation)
About Selling Power
In addition to Selling Power magazine, the leading periodical for sales managers and sales VPs since 1981, Selling Power Inc. produces the Sales Management Digest and Daily Boost of Positivity newsletters, as well as a five-minute video series featuring interviews with top executives. Selling Power is a regular media sponsor of the Sales 2.0 Conference.
About Gerhard Gschwandtner
Gerhard Gschwandtner is founder and CEO of Selling Power and the publisher of Selling Power magazine. He conducts a popular Daily Report video series featuring interviews with top sales/marketing executives/CEOs and regularly hosts the Sales 2.0 Conference. He is a recipient of the Sales & Marketing Executives International, Inc. 2010 Ambassador of Free Enterprise Award. Read his blog at blog.sellingpower.com.