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Salesforce e-newsletter - 2010-7-28
B2B Selling to Become More Consultative
By Geoffrey James
By Geoffrey JamesWill e-commerce for complex products change the nature of B2B sales? A new class of software allows firms to create e-commerce applications that allow informed customers to directly build and customize their own solutions and even generate orders, purchase orders, and all the other elements of a complex-solution sale.
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